A profile represents the overall preferences you have created for your keyboard for both macros and lighting. A profile is also what is saved to the keyboard that contains a list of your modes, actions, and lighting you assigned to your key(s). One of the most important features of your profile is the ability to assign it to a specific program (by the .exe file). This means that if you create different profiles that contain separate actions and lighting setups for different programs, your profile will change automatically based on the application detected on the foreground.

A mode is different lighting and action setups within the same profile. This allows you  to keep a single profile for a certain application, but allow you to create different setups depending on the mode you configured without having to change the profile. For example, if your profile was designed for the game Battlefield 4, you can have different modes configured for different classes in the game (Soldier, Medic, Sniper, etc.) under the same BF4 profile. Our software will allow you to change to different modes with a button assignment without having the need to change the profile (which ideally should be linked to an application).

To assign a button on the K70 to switch profiles or modes, simply go to PROFILES -> ASSIGNMENTS and right click any of the keys to configure Profile or Mode Select.